June 9: about the campaign + first commercial
Procter & Gamble has launched a new campaign for Nice ‘n Easy hair color that casts The Office’s Angela Kinsey as a “Guardian Girlfriend” (aka Gigi) who gives advise on hair coloring.
Procter & Gamble has launched a new campaign for Nice ‘n Easy hair color that casts The Office’s Angela Kinsey as a “Guardian Girlfriend” who gives advise on hair coloring.
“She was designed to be a straight-shooting best friend, with a little bit of a genie thrown in,” said Kathleen O’Brien, creative director on Clairol at Grey in New York, which created the campaign, of Kinsey’s ad character. “She knows when a woman is going to make a mistake.”
Tipster: Justin
angela is so darn cute! i love her thumbs down/raspberry noise especially.
Angela, you are too stinkin’ adorable!
Loved the head bump on top of mirror
How cute is she?!
Nice seeing adorable Angela in a commercial!
Must be a pretty short mirror for Angela to bump her head. :-)
So used to seeing Angela all stern and serious as “Angela,” so to see her fun and smiley like this is a treat! She’s beautiful!
Yay Angela! That was cute.
I thought Angela had said these commercials weren’t shooting until June?! :)
Angela was cute and sassy! Good for her :)
dear lord angela is adorable!
Yay for adorable and sassy Angela!
A few minutes ago, I saw another commercial she was in, for Root Touch-Up.
As great of a job that Angela Kinsey did in this commercial, I do not think that Angela Martin would approve. Women coming out of mirrors? Obviously a satanic reference.
You’re awesome, Angela!
Even though I’m a guy, I took a peek at the Clariol site, and watched the little video of “Angela Kinsey playing Gigi”. That girl is a hoot!
“OH MAH GOD AND THEN HE WAS LIKE and action!” *deadpan*
hilarious!
Hah! I went to the “choose your shade” section and this little mini-Angela popped up to explain it to me – it was so cute!
Very clever Clairol.
I don’t use Nice’n Easy but I checked out their website because of Angela. She’s convinced me – I am going to try 102 or 106… gah, I can’t decide!
She’s the cutest!
My husband saw her in a magazine ad recently and was super excited to show me… :)
man, she is making me want to dye my hair… but my hair is so dark, you can barely tell a difference. i once wanted to go red, so i dyed my hair… you couldn’t tell the difference at all, unless i was outside. then i had kind of reddish/dark brown hair.
They’ve started showing Angela’s Clairol ads in Australia too.
[from tanster: very cool!]
That’s my cousin and she is adorable.We are all proud of her